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LA BAULE, France Renault will likely enter the hot Chinese market by way of a joint venture with local manufacturer Dongfeng, but it does not expect to be among the top if this occurred 15 players in the the planet's fastest growing major motor vehicle market, a top company management said Thursday.
Executive Second in command and the 300 238 Georges Douin, who is responsible for Renault's development outside the house western Europe, reiterated that Renault was at talks to establish a joint venture with Dongfeng, which already makes autos with the French company's Japan partner Nissan.
However, he was quoted saying competition in the booming industry which some experts have to say is starting to overheat would be challenging.
"We are in talks with Dongfeng. If its structurally sound and we expect to keep on using it for quite some time 816 this doesn't work we'll have to seem elsewhere although that is the obvious choice," he told Reuters on the sidelines of a Entire world Investment Conference in L . a . Baule, in western France.
"We are extremely conscious though that we are fighting against strong players," he explained, adding the sagte er 06 company would not swamp the market industry.
Douin said the company's new so named 5,000 euro vehicle, due to be launched this current year for sale in emerging markets, could form a key part of the business's strategy in China.
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