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Wimmers Crave gives new brand the extra edge

Wimmers Soft Drink National Sales director Cameron Wyer said Crave continues to be well received among distributors together with the first production run a sell out before it had commenced.Crave is really a sub brand of Wimmers Soft Drink strategically ray ban sunglasses sale designed to leverage brand recognition and look after brand expertise in existing customers at the same time being adventurous, active and stylish.Mr Wyer stated it is encouraging to determine Australian distributors secure the release of Crave. enlisted design agency Wilson Bartzis Design to aid bring the Wimmers Crave brand your. wanted to create an edgy and bold image for Crave and our creative input has achieved that, said designer Michael Bartzis.Mr Wyer said Wimmers conducted market research before developing the look concept to create a look that was refreshingly edgy and popular with the youth today. is not a market we've actively engaged with previously and we'll cheap ray ban uk be monitoring the consumer reaction very oakley sunglasses outlet closely over the next month or two.excited from the potential of Crave that may allow us to expand into untouched markets and reach a fresh customer base.This bold fresh look will help provide company an aggressive edge in the Australian carbonated beverage market, he stated.Mr Wyer said Wimmers Crave is easily positioned in the benefit and impulse retail channel with 600ml and 1.25L bottles and you will be supported by promotional material including shirts and oakley sunglasses cheap hats and pos merchandise including counter mats and fridge stickers.along with supporting the merchandise launch with promotional merchandise we are going to commence Crave product sampling throughout Queensland early the coming year with the view to increase this nationally throughout 2011, he said.Wimmers Soft Drink ray ban sale prefer to release a new soda flavour every year and continue to create innovative marketing campaigns to help expand the organization market share nationwide.

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