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BASF Canada Inc

Within a unique community partnership with Earth Rangers, BASF Canada created Kids' Lab, a number of hands on chemistry workshops for college students in grades four to six. Program participation is freely readily available for all schools as well as the company recently signed a contract with SickKids' Hospital in Toronto to run a test pilot program.

BASF Canada Inc. is part of a big global company that loves to think very big. Not just about its core business, chemicals, but about world issues.

"This is really a company having a clear purpose," says Carles Navarro, President of BASF Canada, a subsidiary of German based BASF SE. "We set quite high goals that try and benefit society."

In celebrating its 150th anniversary in 2015, earth's largest chemical producer has targeted three areas where it will harness its people's talents to consider new innovations: urban living, food and smart energy.

"When you bring in help and you explain that you're going to find new answers to the big challenges that mankind faces, this excites people," says Navarro.

Within the 150th anniversary, the corporation recently held a 2 day "jamming" session by which some 40 employees from across Canada joined together to focus on one problem   minimizing food waste   and propose a remedy for submission to some North America wide competition. The best proposals is certain to get company funding.

"Everyone was very engaged," says Navarro. "When you realize how much meals is wasted, you feel very desperate to find solutions.

And there is a lot we are able to do as a chemical company that people may Ray Ban Wayfarer sale not realize was in our reach."

Located in Mississauga, Ont., BASF Canada has 12 locations around the world, primarily linked to sales and support. But it also has scientific operations in Saskatoon and Toronto linked to research and applications development.

Navarro states that while the Canadian company has fewer R personnel than some other centres, "we encourage our people to innovate in everything they do. It can be in sales, in warehousing, in qc, in communications." Many of these ideas are logged contained in the company's Simply Dare! program, and at the end of 4 seasons, the best are evaluated in a "Shark Tank" style event the location where the top three receive awards.

The worldwide scope of BASF was one of its attractions for Vernon Schneider, Customer Experience Manager for your firm's crop protection business, whilst joined the marketing team four years ago. "It's an incredibly dynamic company," he states.

Early on, he was able to visit global headquarters in Ludwigshafen, Germany, near Mannheim. locations for meetings and training, and to Germany for a course at the Mannheim Business School.

A chemistry grad by having an MBA from Queen's University, Schneider is also impressed with all the company's persistence for sustainability. It shows in some of its Canadian crop products, for example biological inoculants manufactured in Saskatoon that enhance growth in pulse plants, such as peas and lentils, using natural bacteria.

Also it showed inside a global report on some 60,000 BASF product applications that dedicated to their sustainability. "We published both products which accelerate sustainability, and those that need improvement," says Schneider. "I feel that says a Ray Ban outlet good deal about the culture of BASF. We have been always brutally honest with ourselves and constantly thinking about how you can improve."

As a new dad, Schneider also likes BASF's popular Kids' Lab, a partnership with Earth Rangers through which employee volunteers help show elementary school students the wonders of chemistry. "I'm beginning think about how I can get my two year old as looking forward to science at all like me, and this program does a really Ray Ban outlet store locations great job during this," he says.

He adds that in that science driven company, "with countless employees who wish to get involved in their communities, it is difficult to get for the volunteer list   the spaces go ahead five minutes."

This short article appeared inside the magazine announcing the 2011 Canada's Top 100 Employers winners, published November 9, 2015 in The Globe and Mail. This post was prepared with all the financial support from the employer, which would not write or edit its contents.

You've heard of CTV and MTV. Why don't you consider eTV? You've heard of it if you work on BASF, the world's largest chemical producer. This is where they watch Employee TV, or eTV, an application that started at the Mississauga headquarters of BASF Canada Inc.

Jamie Apfelbeck was active in the creation. Now Internal Communications Manager in Mississauga, he was in IT some four years ago once the idea of sharing staff videos was broached. It came from a group of employees answering BASF's Simply Dare program, which inspires people through the company to point out improvements and innovations.

Apfelbeck became part of the team that implemented eTV, which takes a original inspiration Ray Ban sunglasses from Citytv's "Speaker's Corner" feature. Employees were recorded speaking about their work or their tips for improving company processes simply speaking videos close to two minutes, which were posted for the local intranet.

"It really caught on," says Apfelbeck. After starting as a Canada wide platform, eTV spread across America. can record videos for eTV, and anyone from the global company, which can be headquartered in Germany, can watch.

Today you will find four video categories   Drive, for ideas; Faces, for employees to introduce themselves; bSAFE (a play on BASF), to encourage safety; simply at BASF, where people describe experiences at the job. The videos may also be shown about the company's informational LCD screens.

"It converted into something that no matter where you are in this company, whether you are a top executive or in sales or in production, you've this platform which you could share your ideas and thoughts," Apfelbeck says. "And your audience could be the whole company."

To Terri Howard, Director, Hr, for BASF Canada, eTV is an excellent example of how the company does things. "It really demonstrates what we should call our CORE values   creative, open, responsible and entrepreneurial," she says. "It is made in line with those values, and it was also the opportunity to engage our employees. It has been really well received."

In Canada, BASF personnel are largely involved in sales, marketing and production   agricultural products constitute the largest business unit   in addition to corporate functions as well as a small research and development group. From the Greater Toronto Area, BASF contains the Mississauga head office and production facilities in Brampton and Toronto that primarily manufacture construction related chemical products.

But about 40 per-cent of Canadian employees only sometimes visit a BASF office   a lot of the sales team, including inside the GTA, work at home and go to meet clients directly. They still network with other employees at company meetings and events, however, and Apfelbeck   who himself works at home two days per week   often uses such possibilities to record the visiting employees for eTV.

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