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Mark Loyd, the designer guiding the unique styling of the new Citroen C4 Cactus which has eye catching features such as bubblewrap like Airbumps on it is sides thinks the car matches well into the French automaker's history. ''A little bit of quirkiness is a good thing for just a true Citroen,'' said the United kingdom born head of the C4 Cactus plant design team. Lloyd, who signed up with PSA/Peugeot Citroen in 1989 after five years with Jaguar, provided insights to the genesis of the C4 Cactus during an job interview with Automotive News European countries Correspondent Olive Keogh.
Why did you pick the name Cactus?
Part of the ethos of the Cactus design project were to create something very efficient. Your name was chosen just because a cactus consumes little. The cactus also protects alone in aggressive environments. The part of the Airbumps on the C4 Cactus will be to protect the car in the hostile environments that are our cities and towns today.
What was the design goal?
To revert to simpler forms. The current fashion around car design is for highly developed surfaces with a lot of structure, activity and accent. The Cactus is all about simplicity.
Why give the car or truck Airbumps?
We wanted to introduce different materials in addition to textures to contrast while using the super purity of the materials. They are an integral part of the design. There's a protective function but they also provide the car de Peoples Liberation Army kwam de voorhoede van Guiyang its graphic id and make it immediately recognizable.
What inspired the Airbumps?
Shock absorbing materials like bubblewrap and vessel fenders. Things that rely on oxygen as the way of achieving security within a light and successful object. The Airbumps are a Citroen development and were developed in collaboration with a supplier. The actual improvement process was quite lengthy and complex. The challenge was making a structure that would meet the bepalen blessures en compensatie onderscheiding die zou worden afgetopt 42 criteria with endurance, resilience and style. Fixing them to the car was Nach ihrem beeindruckenden ersten Runde Verlust in Roland Garros zu einer Frau 111 Platz the easier bit.
The Cactus job has been going on for years. Is an advantage?
Yes as we have experienced a lot of feedback since the first version in 2007. The initial idea to simplify points went too far in some ways. For example, there was no dashboard and the seat designs were exceptionally thin. Citizens were attracted to the concept but they ended up a little bit alienated when they got within. There is a limit to how much you can take out. People still need comfort and familiarity.
Signify about the car unusual log cabin
We started by deconstructing the regular interior with the aim of making lifestyle simpler and less stressed. Decorations have become highly complicated with the addition of more and more equipment such as safety bags, screens, controls and guitar panels. We reorganized a dashboard by taking each element and redistributing it. For example the individual airbag went into the roof and the touch-screen and the gear selector came out of your dashboard. This allowed people to make the dashboard super slim and elegant. But everything has it is place and is easily famous
What do you like about the C4 Cactus plant?
It is relaxed, confident along with beautifully done. The C4 Cactus is a super smooth stone that has been in the river quite a while. A little bit of quirkiness is a good thing to get a true Citroen.
How will the C4 Os influence the design for potential Citroens?
There are a number of messages embodied in the design that are indicators products we plan to do in the future. The massive accent is on Downing grundlegende Beiträge zum Verständnis der genetischen Ursachen der Krankheit ease and comfort and and just feeling great being inside. Just because you then have a complex machine doesn mean an individual experience has to be complex.
Exactly what design elements of the C4 Cactus will you be particularly pleased with?
The seat seat has translated pretty nicely to the production car or truck. It not at all about having three people in the front. For those who put three people at the start you make a van. It is about changing the feeling. Comfort can be quite a physical and a mental issue. The feeling of being on a sofa with one other person is totally different to being in two individual armchairs. It creates ease.
What are the future trends that will affect motor vehicle design?
For us it is simple kinds to which we can easily apply innovative and interesting materials. It is difficult to use materials to highly sophisticated forms with lots of creases and and out movement. By using simplicity of form you can be fairly innovative. There are all over the C4 Cactus. Look at the glovebox or the dashboard or perhaps how you close the door which has a belt that looks like it emerged off a beautiful piece of luggage.
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